Red Hat Marketplace

Tackle Your Red Hat Marketplace Business

Red Hat Marketplace

Selling on Red Hat Cloud Marketplace takes the software delivery and procurement experience to the next level, but it’s not always easy to get yourself up and running. With a growing catalog of software solutions and flexible deployment models, Red Hat Marketplace is an easy choice with Tackle at your side. We make listing, selling, and optimizing a breeze. Tackle’s unique process for strategically launching cloud software and measurably managing a Red Hat Marketplace business will put you a step ahead of the competition from day one.

Go From Zero to Full Speed Faster & Easier

Developing the right strategy, sourcing resources, and learning the technical ins and outs to make your Red Hat Marketplace listing successful can be challenging. Tackle has helped hundreds of software companies get listed and start transacting on Cloud Marketplaces and massively reduce the time, energy, and effort required to achieve a predictable and repeatable business without the need for engineering resources. Tackle’s cloud onboarding methodology turns this technical decision into a business decision and clears the way for exponential growth.

1. Get Your Software on the Shelves

We’ll manage the Red Hat Marketplace listing process end to end from configuration, journey mapping, and strategy development, to enabling sales and providing partnership guidance.

2. Scale Sales Where Buyers Want to Buy

Private Offers are the most flexible way to transact with Red Hat Marketplace, allowing you to bring custom terms and pricing to your customers as efficiently as possible. Executing those Private Offers through the Tackle Platform improves deal visibility at every stage, simplifies the seller workflow, and provides a seamless experience for your buyer so you can scale deal volume without the overhead.

3. Automate & Optimize for Results

Optimizing for growth on Marketplaces can be hard, but Tackle can help. Our platform provides the hooks to support your growth, with auto-provisioning, transaction activity, metered billing, and robust management of Private Offers. As you find success in the Marketplace, Tackle offers flexible, no code to low code options for extending Tackle to your third-party systems.

The Right Set Up, Right Away

What Offer Type Is Right For You?
Getting listed on Red Hat Marketplace isn’t as easy as pushing a button. First, you’ll need to make decisions about how you package and price your product, and even how you’ll deliver to your buyers. Do you want to offer a free trial or paid or both? The Tackle Platform and methodology provide you with clear insight into the Red Hat Marketplace listing options and simplifies the decision-making process. We’ll help you find the right strategy, including which billing model is right for your software.

Red Hat Marketplace offers flexibility and neutrality when it comes to software listing types and how and where that software is deployed. Getting your SaaS product out on the Red Hat Marketplace will allow buyers to purchase your software from a public or private listing while you customize the method of delivery to meet your customer’s needs.

Consumption-based pricing models (known as both metering and pay-as-you-go) give your buyers the ability to easily get and pay for usage. This model offers the most pricing flexibility for the user but the most requirements to consider for you. Luckily, in this scenario, Tackle not only helps with getting set up and live, we also take the hassle out of the heavy integrations you’d have to do on your own.

Red Hat Marketplace offers flexibility and neutrality when it comes to software listing types and how and where that software is deployed. Getting your SaaS product out on the Red Hat Marketplace will allow buyers to purchase your software from a public or private listing while you customize the method of delivery to meet your customer’s needs.

Consumption-based pricing models (known as both metering and pay-as-you-go) give your buyers the ability to easily get and pay for usage. This model offers the most pricing flexibility for the user but the most requirements to consider for you. Luckily, in this scenario, Tackle not only helps with getting set up and live, we also take the hassle out of the heavy integrations you’d have to do on your own.

The Tackle Difference

If you’re thinking of listing yourself, you may want to reconsider. Partnering with Tackle means you get short-term and long-term help so you’re set up for true success. Not only can we get you to Marketplace in less than six weeks — compared to 3-4 months if you do it yourself — we’ll continue helping you light up this new delivery channel, shifting the focus from listing to transacting.

Sales Training

When you list with Red Hat Cloud Marketplace, setting your sellers up for success can be a daunting prospect — but when you work with Tackle you get access to our tried and tested playbook from having worked with hundreds of successful software sellers. Our platform and our team of experts are chock full of best practices, tips, and resources for selling on the Marketplace can make or break your numbers.

Marketplace Integrations

For those who don’t want to build their own integrations, we’ve done the heavy lifting for you, including all the research and API creation. Like your product, Marketplace integrations change over time, requiring an ongoing “product-based” approach, not a time-boxed “project-based” approach. We do the work so your engineering team won’t have to.

Zero-Engineering Effort

Getting to Marketplace on your own requires a high degree of engineering support — which most organizations don’t have the time or resources for. With Tackle, your engineering investment is little to none, turning this channel into a business decision rather than a technical one. Let your engineers remain focused on building differentiating your product and delighting your users, let us handle your Marketplace integrations.

True Partnership

Once your product is live, we’ll work with your sales and sales operations teams to help them understand the ins and outs of selling through Marketplaces. From understanding when to position a Marketplace deal to creating Private Offers to transaction reporting, we work with you to maximize the benefits provided by each Marketplace.

Get Tackle on Red Hat Marketplace

We’re our own best customer. Find and purchase the Tackle Cloud Marketplace Platform on Red Hat Marketplace so you can get listed and start selling today.

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Simply Get Listed & Start Selling