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AWS Marketplace

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Weka’s AWS Marketplace Pipeline

While Weka has built its storage infrastructure solutions on Amazon Web Services (AWS) since day one, building its cloud go-to-market (GTM) strategy was new territory. As the company expanded its offerings, it looked for new ways to reach its growing customer base. Tapping into AWS Marketplace and working with Tackle to streamline the process proved to be a massive opportunity. In under one year, Weka grew its cloud pipeline deals from zero to 15 percent of the company’s overall business opportunity.

Tackle Customer Story: CyberArk

Brennan Lynch, Director of Global Marketplaces at CyberArk, shares why CyberArk decided to start selling on the Cloud Marketplaces, challenges they’ve experienced along the way (and how they’ve solved them), and what CyberArk is looking for in the future of this revenue channel.

Tackle Customer Story: A Cloud Guru, a Pluralsight company

Jon Dugan, Director of Partnerships and Alliances at A Cloud Guru, shares the story of why A Cloud Guru decided to start selling on the Cloud Marketplaces, the role the Marketplaces have played in A Cloud Guru’s business, and his advice for other companies looking to travel down this path.

Tackle Customer Story: Incorta

Stephen Campbell, VP of Technology Partnerships at Incorta, shares his story and advice on working with Tackle to get listed and start selling on the Cloud Marketplaces.

Tackle Customer Story: Lacework

Michael Musselman, Sr. Director, Technology & Strategic Alliances at Lacework, shares the story of why and how Lacework decided to start selling through the Cloud Marketplaces. He shares challenges, successes, and his advice for companies looking to get started.

Tackle Customer Story: CrowdStrike

Jessica Alexander, VP, Amazon Account Team at CrowdStrike, explains her journey through Cloud Marketplace success before engaging with Tackle, the role Marketplace plays in CrowdStrike’s revenue goals, and how they have scaled their team over time.

Tackle Customer Story: SailPoint

Jeff Tishgart, Global Technology Alliances at SailPoint, shares the strategic reasons why SailPoint decided to start selling through the Cloud Marketplaces, what their multi-year journey has been like, and the successes they’ve seen so far.