Tackle’s 2022 Cloud GTM XP
Check out all 18 sessions from Tackle’s half-day virtual conference full of conversations on Cloud Marketplaces, Cloud GTM, and digital selling from leading sellers, partners, and more.
Multi-Marketplace
Cloud Marketplace Success: Co-Selling for Startups
Discover how co-selling in Cloud Marketplaces can benefit startups. Learn how to align with Cloud Providers, boost sales, and accelerate growth.
The New Rules of B2B Software Marketing
Tackle’s VP of Marketing Nicole Smith and OutSystems’ CMO Robson Grieve explore evolving software purchasing preferences and how to market to today’s buyer.
How I Tackle Marketplace with Sunny Ho, Cloudinary
Sunny Ho, Director of Technology Partnerships at Cloudinary, explains her role and shares her Marketplaces goals and her biggest learnings.
4 Key Focus Areas for SaaS Startups on Cloud Marketplaces
Startups have a unique opportunity to launch their go-to-market as Cloud Marketplace-native, but will need to partner with Cloud Providers, design an effective strategy, and educate the buyer.
Tackle Customer Story: Lacework
Michael Musselman, Sr. Director, Technology & Strategic Alliances at Lacework, shares the story of why and how Lacework decided to start selling through the Cloud Marketplaces. He shares challenges, successes, and his advice for companies looking to get started.
Tackle Customer Story: CrowdStrike
Jessica Alexander, VP, Amazon Account Team at CrowdStrike, explains her journey through Cloud Marketplace success before engaging with Tackle, the role Marketplace plays in CrowdStrike’s revenue goals, and how they have scaled their team over time.
Tackle Customer Story: Dataiku
Hear why Dataiku decided to start selling on the Cloud Marketplaces, advice for others who are looking to get started, and how Tackle has helped support Dataiku across all three of the major Cloud Marketplaces.
10 Truths About Cloud Marketplace with Todd Osborne
Whether it’s engaging the large cloud sales organizations or how to think about fees, Tackle Advisor Todd Osborne has 10 truths to share about Cloud Marketplaces.
How CrowdStrike, Nasuni, and Pluralsight Scaled their Cloud Marketplace Strategies
CrowdStrike, Nasuni, Pluralsight share key lessons learned along the pathway to building successful Cloud Marketplace Strategies across AWS, Azure, GCP, and Red Hat.
