G2’s Amanda Malko explores the evolution of B2B software sales and provides insight into what today’s buyers prefer. As the B2B software buying experience becomes more like B2C commerce, what do today’s buyers expect?
Salima Kaissi is the Director of Business Development and Cloud Partnerships at Okta.
B2B buyer preferences are rapidly changing. Learn what leaders from G2, Google Cloud, and Outreach think about the evolving B2B landscape.
Here’s how to put together some DIY Marketplace wins and pave the way for a better co-selling partnership with the Cloud Providers.
Why cloud spend and Cloud Marketplace are a good bet during times of economic uncertainty.
Incorta helps leading brands gain insights with a modern approach to data management and analytics. In an effort to meet their buyers where they wanted to buy, Incorta’s senior leadership began focusing on selling on three Cloud Marketplaces. In doing so, Incorta enables their buyers to transact in their Marketplace of choice.
Leadership from DataStax and StreamSets talk about their journey from digital-selling newbie to Marketplace champ.
Check out all 18 sessions from Tackle’s half-day virtual conference full of conversations on Cloud Marketplaces, Cloud GTM, and digital selling from leading sellers, partners, and more.
Discover how co-selling in Cloud Marketplaces can benefit startups. Learn how to align with Cloud Providers, boost sales, and accelerate growth.
Tackle’s VP of Marketing Nicole Smith and OutSystems’ CMO Robson Grieve explore evolving software purchasing preferences and how to market to today’s buyer.
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