Empowering every revenue team to co-sell with the clouds—fast, guided, and at scale
BOISE, OCTOBER 15, 2025 – Tackle.io, the trusted leader in Cloud GTM, today announced Tackle for Salesforce: GTM Agent on Salesforce’s AgentExchange, the trusted marketplace and community that empowers partners, developers, and the Agentblazer community to discover, try, and buy solutions that will help organizations quickly create and deploy AI agents. Tackle for Salesforce: GTM Agent, a new capability built on Salesforce’s Agentforce platform, is fully integrated into the Tackle for Salesforce experience, giving revenue teams AI-powered guidance to identify co-sell-ready opportunities, activate cloud partnerships, and accelerate growth—all without leaving Salesforce.
Co-selling with the cloud providers is one of the most powerful ways to grow revenue, helping organizations win bigger deals, faster. At Tackle, we believe anyone in any revenue organization can partner and sell through cloud marketplaces. GTM Agent takes this belief to the next level by delivering speed, simplicity, and scale, helping organizations turn co-sell motions into consistent, repeatable habits that drive measurable growth.
At the core is the agent’s ability to democratize highly specific partner knowledge, giving every seller the expertise they need to navigate diverse cloud programs and drive collaboration that accelerates revenue at scale. By embedding guided actions directly into Salesforce, GTM Agent empowers sellers to confidently engage with cloud partners while giving partner leaders full visibility and control. This encourages adoption to happen quickly but strategically. Partner leaders become the champions of organizational change, strengthening relationships across the cloud ecosystem.
“Cloud co-sell has taken too long to become a natural part of how revenue teams work,” said Adam Boyle, VP of Product & Engineering, Tackle.
“Today, success depends on a few experts who understand the mechanics of co-selling. This leaves ISVs at a disadvantage to competitors with thriving partner-led motions — those who benefit from cloud funding and compete on price without losing margin. GTM Agent changes that by making co-sell accessible to every seller while empowering partner leaders to scale adoption across their organizations.”
Agentforce is a digital labor platform for enterprises to augment teams with trusted autonomous AI agents in the flow of work. Customers can build powerful AI agents for any application, workflow, or process, and seamlessly integrate them into existing data systems, business logic, and user interfaces so they can anticipate business needs and take action.
Agentforce introduces a library of ready-to-use skills – packaged topics and actions to get work done – including skills from Tackle on AgentExchange – all grounded on the data and metadata of your org. Agentforce is backed by the first-ever enterprise ecosystem of agent skills – enabling partners and customers to extend their Agentforce with custom Topics and Actions ranging from new agent types to new, partner-built actions.
Starting with AWS Partner Central, GTM Agent helps revenue teams take action on their co-sell pipeline in powerful new ways.
- Surface Co-sell Ready Pipeline Instantly – With a simple prompt, GTM Agent surfaces the most co-sell ready opportunities within Salesforce, eliminating manual searching and guesswork. Sellers can quickly engage cloud partners on the right deals, driving faster collaboration and pipeline velocity.
- Improve Pipeline Hygiene to Boost Acceptance – GTM Agent continuously monitors opportunities and flags missing or incomplete fields before deals are submitted for co-sell. This helps partner teams maintain exceptional pipeline hygiene, increasing the likelihood that cloud providers accept shared opportunities and engage in meaningful collaboration.
- Engage Cloud Sellers with Targeted, Deal-Specific Messaging – GTM Agent automatically generates personalized and actionable deal summaries—that clearly show what’s in it for the cloud provider and why your organization is the right partner. This targeted, relevant information captures attention, accelerates collaboration, and drives deeper cloud engagement on the deals that matter most.
- Scale Coaching to Drive Impactful Co-sell Meetings – GTM Agent equips sellers with guided meeting frameworks and best practices, scaling the expertise of partner teams across the organization. By coaching sellers on how to prepare, make strategic asks, and align next steps, GTM Agent ensures every co-sell meeting drives clear outcomes and accelerates deals.
- Prioritize Cloud Partner Sales Reps for Maximum Growth – GTM Agent analyzes performance data to pinpoint which cloud partner sales reps are generating the greatest impact. Partner leaders can focus resources on these high-performing relationships, doubling down where collaboration is strongest to maximize revenue growth and expand influence across the cloud ecosystem.
“Tackle’s GTM Agent represents a significant leap forward for partner organizations. As an Alliance leader, I see firsthand how it empowers every seller with the knowledge and confidence to co-sell effectively and unlock the full potential of our cloud partnerships. Innovations like this redefine how partner teams operate, accelerating strategic growth, driving measurable impact, and ultimately helping us win faster.,” said Jessica Miller, Sr. Cloud Alliances Manager, Starburst.
“The biggest barrier to cloud co-sell success isn’t process automation — it’s access to highly specific partner knowledge that takes years to build and changes constantly,” said Vathsalya Senapathi, Manager, Partner and Cloud GTM at Tackle.
“GTM Agent embeds that expertise directly in Salesforce, giving sellers the confidence to engage cloud partners and win more deals. Partner leaders can deliver tailored, high-impact co-sell experiences at scale, strengthening relationships and accelerating revenue growth.”
“Salesforce’s leading partner ecosystem is at the forefront of the AI enterprise, where humans and AI work together to drive customer success with autonomous agents and agent actions,” said Brian Landsman, CEO of AppExchange and Global Partnerships, Salesforce. “These latest innovations boost scale, efficiency, and satisfaction across a variety of use cases, while enabling agents to execute complex tasks across an organization’s technology stack. We look forward to seeing our customers take full advantage of these and experience better business outcomes.”
Tackle for Salesforce: GTM Agent is now available to all Tackle customers as part of an exclusive preview on Salesforce’s AgentExchange.
Additional Resources
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- Explore AgentExchange
- Learn more about Salesforce’s Agentforce
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About Tackle.io
Tackle is the leading Cloud GTM platform, enabling organizations to generate, manage, and grow cloud marketplace revenue. Backed by a team of 150 experts, Tackle offers the technology, services, and strategic guidance trusted by hundreds of companies — including Salesforce, Crowdstrike, Grammarly — to streamline their Cloud GTM operations and maximize cloud partnerships.
