Here’s how we made Cloud GTM easier this month
Event season is in full swing, and Tackle’s turning up the momentum. From AI-powered co-sell coaching and expanded foreign currency support for AWS offers to a streamlined Google Offers experience dropping in a couple of weeks, we’re helping revenue teams move faster, simplify operations, and sell smarter across every cloud—just in time for Microsoft Ignite and AWS re:Invent.
Here’s what we’ll cover:
- AI-powered co-sell coaching in Salesforce
- Global currency expansion for AWS offers
- Coming soon: a new Google Offers Experience
- State of Cloud GTM 2025 is live
- Where to catch Team Tackle this fall
Meet GTM Agent: Your AI Co-sell Coach in Tackle for Salesforce
The future of co-sell arrived on the scene during Dreamforce earlier this month and is now live on Salesforce’s AgentExchange—bringing AI-powered co-sell guidance directly into the Tackle for Salesforce experience.
GTM Agent acts as your team’s personal Cloud GTM coach, helping sellers identify co-sell-ready opportunities, prepare for partner meetings, and maintain, clean, accurate pipeline data. The result? Faster deal cycles, stronger collaboration, and a more confident, connected sales team.
“Tackle’s GTM Agent represents a significant leap forward for partner organizations. It empowers every seller with the knowledge and confidence to co-sell effectively and unlock the full potential of our cloud partnerships,” said Jessica Miller, Sr. Cloud Alliances Manager at Starburst.
Built on Salesforce’s Agentforce platform, GTM Agent makes co-sell accessible to every seller—not just the experts—and represents a new era of intelligence-driven Cloud GTM.
Preview access is now available for Tackle Customers—sign up today!
Expanded Foreign Currency Support for AWS Private Offers
Next up: selling (and getting paid!) in local currencies just got a whole lot easier.
When AWS launched new foreign currency support for private offers, Tackle was ready on Day 1. Tackle customers can now create contract-with-consumption and usage-based pricing offers in EUR, GBP, AUD, and JPY—for both direct and partner offers.
This means your team can meet more buyers where they are, eliminate currency conversion complexity, and close deals faster across more regions.
Start selling in more currencies and expand your global reach with AWS Marketplace.
Get Ready for the New Google Offers Experience
Creating and managing Google marketplace offers is about to get a major upgrade.
The new experience goes live early next month, bringing a faster, more intuitive way to draft, create and import offers in Tackle for Salesforce. The redesigned workflow includes note fields for context, draft saving, and intelligent field mapping capabilities to streamline offer creations and reduce manual re-entry.
Follow our step-by-step guide to make sure your permissions are configured ahead of go-live.
Next up: from product updates to industry insights and upcoming events.
The 2025 State of Cloud GTM Report is Live
It’s here! Tackle’s sixth annual State of Cloud GTM Report. Every year, more than 10,000 partnership and revenue leaders turn to this study to benchmark their strategies and guide their next moves.
This year’s report dives deep into the people, processes, and technologies shaping Cloud GTM, and even some hot-take predictions from our CEO, John Jahnke. It’s a must-read for anyone looking to understand where this ever-changing industry is moving next.
Read the report now and see how your strategy stacks up.
Catch Team Tackle IRL at Microsoft Ignite and AWS re:Invent
We’re taking Cloud GTM on tour to close out the year! Catch Team Tackle at Microsoft Ignite (November 17-20) and AWS re:Invent (December 1-4) in Las Vegas to see how we’re powering the next era of co-sell and marketplace growth. Check out the links below to see all of the ways you can hang – grab a meeting with the team or catch up over a cocktail – either way, we’d love to see you!
Well, that’s a wrap on October!
From co-selling agents to Google Offer upgrades, this month was packed with innovation to make your Cloud GTM smoother, smarter, and ready to scale. See you next month!
