So. Much. Critical. Data.
There are many reasons SecurityScorecard is a global leader in the cybersecurity industry. For example, its simple 0–through–100 and A–to–F rating scales make it easy for CEOs, board members, and anyone without a technical background to quickly understand and evaluate a company’s security risk. But SecurityScorecard’s real strength lies in the massive volume of data it collects and evaluates to create these ratings. By scraping more than 12 million domains and billions of IP addresses daily, the company compiles vast amounts of granular, risk–surface data that’s essential for chief information security officers, security operations center (SOC) personnel, and other technical security team members to be effective in their jobs.
In order to continue growing its business and connect with more of these key decision-makers, SecurityScorecard realized AWS Marketplace was where it needed to be. And, while the internal engineering team could handle the job of getting their solution listed, the sales team knew they needed to find a sales partner with expertise in maximizing the value of AWS Marketplace if they were going to be successful.
Partnering with Tackle was ‘Exactly What We Needed’
SecurityScorecard chose Tackleas its Cloud go–to–market (Cloud GTM) partner. “Getting to AWS Marketplace is the easy part,” said senior director and global head for risk solutions at SecurityScorecard. “But when I started looking at the level of work required to actually be successful there—to get sales and business in alignment and to really get the most of what AWS Marketplace has to offer—that’s when I knew Tackle had exactly what we needed.”
Thanks to its one-of-a-kind Cloud GTM Platform, Tackle was able to elevate the GTM process for SecurityScorecard. Tackle’s Smart Onboarding allowed everything to happen quickly. And the Tackle Co-Sell feature extends the SecurityScorecard sales team’s capabilities by allowing Tackle experts to function as members of the SecurityScorecard team. “The strength of its solution has allowed Tackle to come alongside us as a phenomenal partner. They bring a level of knowledge that extends across all the different business departments—rev ops, alliance teams, sales leadership, account leadership—which, in turn, allows me to quarterback the process by getting sales conversations going.”
AWS Marketplace Growth Hyper-Scaled by 700% in 1 Year
Even though SecurityScorecard is still early in its AWS Marketplace journey, the company is already seeing impressive results thanks to Tackle’s expertise. In fact, SecurityScorecard saw an 8X revenue increase through AWS Marketplace (700% growth) in just two quarters—and it’s forecasting similar results in subsequent years.