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  • The Tackle Platform
        • Tackle Platform
          • Cloud GTM Platform Overview
          • - Identify Cloud Buyers
          • - Co-sell With the Clouds
          • - Transact Through the Clouds
          • - Integrate with Salesforce
          • - Scale with Strategic Services
        • By Role
          • Alliances
          • Revenue Leaders
          • Sales Operations
          • Finance Teams
          • Founder & CEO
        • Latest Blogs

          Leveraging Co-sell with the Cloud Providers to Scale Revenue and Boost Efficiency

          5 Benefits of Having a Tackle Coach by Your Side

  • Building a Cloud GTM
    • What Is Cloud GTM
    • Selling on Cloud Marketplaces
    • The Tackle Advantage
  • Pricing
  • Customers
    • Customer Stories
    • Cloud GTM Masters Awards
    • Tackle Academy
    • Premium Support
    • Refer a Friend
    • Trust
  • Resources
        • Learn With Tackle
          • All Resources
          • Blogs
          • Reports
          • Webinars
          • Product News
        • Support from Tackle
          • Knowledge Base
          • Tackle Docs
          • Tackle Marketplace Success
        • Latest Blog
        • Blog Posts

          Leveraging Co-sell with the Cloud Providers to Scale Revenue and Boost Efficiency

  • Company
    • Company
    • Careers
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    • In The Press
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Blogs

Cloud GTM news covering AWS, Google Cloud, and Microsoft to keep you informed on what's new, help you accelerate revenue, and nail your Cloud go-to-market.

Product, Pricing, and Packaging for Cloud Marketplace
Blogs
December 28, 2020

How to Optimize Product, Pricing, and Packaging fo ...

Find out how to translate your products to Cloud Marketplace, ways to package your offers, and what to know when setting Marketplace prices.

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Blogs
December 16, 2020

AWS Marketplace & Partner Program Highlights ...

Check out everything you might've missed on AWS Marketplace, ISV Partners, and product announcement from AWS re:Invent 2020.

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Blogs
December 1, 2020

What New Marketplace Sellers Need to Know in 2021

Don Addington of Tackle, Udi Nachmany of Snyk, and Michael Musselman of Lacework share tips and tricks from their experiences getting started and transacting on Marketpla ...

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Blogs
November 24, 2020

Understanding the Latest SaaS Certification Polici ...

We break down a recently revised policy for all SaaS offers in Azure Marketplace and AppSource, detailing integration requirements with Azure Active Directory (AAD) SSO.

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re:Invent
Blogs
November 23, 2020

Tackle’s Marketplace Leaders Guide to AWS re:Inv ...

If you're selling via Marketplace, we've put together a guide to AWS re:Invent 2020 with everything you need to know to make this experience a success!

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Blogs
November 12, 2020

The Most Common Private Offer Workflow Challenges

We break down the eight steps of a Private Offer workflow, challenges you’re likely to encounter along the way, and tips to overcome them.

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Blogs
October 6, 2020

What Goes Into Crafting a Marketplace Deal

You don’t need to throw everything you know about selling to your customers out the window, but there are special considerations about how and when to craft a deal thro ...

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Blogs
September 16, 2020

Tackle.io named one of 20 rising stars on the Forb ...

It's an honor to be named one of the 20 Rising Stars as part of the Forbes 2020 Cloud 100 List. Read more about what this means and how we see the future of cloud.

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Blogs
August 13, 2020

Channels and Partners in 2020 and Beyond: How Mark ...

As if the world of software sales wasn’t changing enough already, the COVID-19 pandemic has sent the growth of the Cloud and Cloud Marketplaces into hyperdrive. Hang on ...

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Blogs
August 7, 2020

Key Takeaways from Microsoft Inspire 2020 & W ...

Microsoft Inspire 2020 was chock full of new insights and knowledge! Check out our summary of the key takeaways from the event, principally around Azure Marketplace and w ...

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Blogs
July 21, 2020

A Roadmap to Your Cloud Marketplace Journey: Posit ...

Most companies that hear about the opportunity on Marketplaces start bright-eyed and excited. However, every “overnight success” is the result of a well-thought-out a ...

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Blogs
July 9, 2020

The Advantages of Private Offers and Private Plans

Private Offers and Private Plans give you the power to customize buyers’ terms and pricing, turning a one-size-fits-all listing into a bespoke offering. But first, let ...

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